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Have you wondered why you are getting a very low engagement on your Facebook posts?  Here are nine common reasons that result in low Facebook post engagement and tips on how to fix them. You are posting on wrong day and time – You should time your posts according to your audience’s (fans/targets) most active time on social media. If you are posting your messages when majority of your audience is not active then you are not achieving the maximum benefit from your posts. Below is an infograph that is based on analysis conducted by Bridge.com ,  which provides general information about the best time for Facebook posts. However, rather than blindly accepting these suggestions, you should use your own data to figure out the best day and time to posts. There are several tools that will allow you to see when your audience is most active. For example, simply Measured provides you stats such as “Top Day For Comments” and “Top Time For Comments”. You are posting too many ...

The popularity of Facebook is growing. With 400 million users spending an average of almost an hour per day on the site, marketers are clamoring to invest in advertisements, Facebook Fan pages, custom applications, contests and more. However, the analytics capability of for Facebook is pretty limited. So marketers spending all this money on facebook have very little insight into how their fan pages are performing. Earlier this week I saw a tweet (message on twitter) with a link to Google Analytics hack for measuring facebook fan pages. We tried this hack but it had too many bugs and after wasting 2 hours we gave up on that solution. As we were struggling with the GA hack, I got an email from Webtrends announcing their Facebook Measurement Capability. So I guess that is going to be our solution for measuring Facebook fan pages and custom apps but I will have to wait and see if it will live up to the expectations. Here are some screenshots of Webtrends Facebook measurement reports Here ...