faulker046

The popularity of Facebook is growing. With 400 million users spending an average of almost an hour per day on the site, marketers are clamoring to invest in advertisements, Facebook Fan pages, custom applications, contests and more. However, the analytics capability of for Facebook is pretty limited. So marketers spending all this money on facebook have very little insight into how their fan pages are performing. Earlier this week I saw a tweet (message on twitter) with a link to Google Analytics hack for measuring facebook fan pages. We tried this hack but it had too many bugs and after wasting 2 hours we gave up on that solution. As we were struggling with the GA hack, I got an email from Webtrends announcing their Facebook Measurement Capability. So I guess that is going to be our solution for measuring Facebook fan pages and custom apps but I will have to wait and see if it will live up to the expectations. Here are some screenshots of Webtrends Facebook measurement reports Here ...

Continuing my series of conversation with Webtrends executives at Engage conference here is my conversation with Barry Parshall, VP of Product Strategy at WebTrends Also check out Conversation with Alex Yoder, CEO of Webtrends Conversation with Jascha Kaykas-Wolff, VP of Marketing Webtrends Conversation with Casey Carey, VP of Products, WebTrends ---------------------------------------------------------------------------- Looking to fill your Web Analytics or Online Marketing position? Post your open jobs on http://www.web-analytics-jobs.com/ ---------------------------------------------------------------------------- Site: AnilBatra.com Twitter: http://twitter.com/anilbatra

Continuing my series of conversation with Webtrends executives at Engage conference here is my conversation with Casey Carey, VP of Products at WebTrends Also check out my Conversation with Alex Yoder, CEO of Webtrends Conversation with Jascha Kaykas-Wolff, VP of Marketing Webtrends

Conversation with Jascha Kaykas-Wolff, VP of Marketing WebTrends I did a series of interviews with Webtrends executives at WebTrends Enagage conference earlier this month. Here is a message from Jascha Kaykas-Wolff, VP of Marketing WebTrends for all those who could not attend Webtrends Engage Conference. Also check out my conversation with Alex Yoder, CEO of Webtrends . ---------------------------------------------------------------------------- Looking to fill your Web Analytics or Online Marketing position? Post your open jobs on http://www.web-analytics-jobs.com/ ---------------------------------------------------------------------------- Site: AnilBatra.com Twitter: http://www.twitter.com/anilbatra

I had an opportunity to sit down with Alex Yoder yesterday and this morning to discuss where WebTrends is heading, the future of web analytics and what do we need to do to make Web Analytics industry successful. (Both of us are running for the Web Analytics Association board and if you have not voted yet then please do vote for both of us. Yes you can vote for both of us. I am supporting his nomination.) Below is the video of my conversation with him this morning, this conversation was focused around his main message in his keynote speech. This video is for all those who could not attend the conference. I have also interviewed several other executives from WebTrends, those videos will be available soon. Have a question for Alex? Post it here or ask him on twitter at @yodera. I am running for the WAA Board of Directors position and will appreciate your support and vote. To learn why you should vote for me please view my details at WAA Site . If you have any questions please feel to emai...